The role of the personalization strategy in the support and commitment of the higher management of the Integrity Commission: analytical research

Abstract

The current research aims to know the role of the personalization strategy in the support and commitment of the senior management of the Federal Integrity Authority, where the research problem was how to use the diagnostic strategy for the purpose of influencing the support and commitment of senior officials. And directed to serve the objectives of the research, it adopted the descriptive, analytical and exploratory approach for this purpose, as well as the main hypotheses for the purpose of testing the correlation and influence between the independent variable (personalization strategy) and the dependent variable.(Support and commitment of senior management), especially the numbers of the hypothesis scheme that determines the nature of the relationship between the two variables, and for the purpose of testing the research hypotheses, it was applied to a sample of members of the Integrity Commission to obtain the necessary information through a questionnaire prepared for this purpose and distributed to a sample of (125) of the leaders of the Commission, where The researcher used statistical programs (AMOS V.25- SPSS V.26) to analyze the relationship. between variables and data extraction and processing. The research reached a set of conclusions, the most important of which is the existence of an important archaeological relationship between the personalization strategy and the support and commitment of the senior management in the authority. Computers and algorithms in light of equivalency systems and programs without ambition.