Abstract
This study is based on the investigation of the pragmatics of persuasive in Sesotho bride price discussions. The study was informed by Austin’s (1962), and Searle’s (1969) speech act theory, and politeness theory. Different linguistic expressions that denote persuasion and various classes of persuasive are used to analyse some insinuations of persuasive expressions function. This is a qualitative study which utilised different methods to collect data. Ten (10) bride price discussion meetings, as well as ten (10), structured interviews from the study areas of Leribe (ButhaButhe and Hlotse) and Berea (Teyateyaneng) districts in Lesotho were conducted. The study revealed that the speakers used various linguistic expressions to reach an agreement. The expressions used were comprehensible to the people sharing the same cultural background context.
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