The perception of students of the Universidad Autónoma de Nayarit regarding sustainable development in organizations

Abstract

The main objective of this research is to know the perception that young students of different profiles have about the existing problems regarding sustainable development, their awareness and actions to be taken as agents of change. The perception of university students, specifically from the Bachelor's Degrees in Administration, Marketing and International Business who are currently in their second semester at the Academic Unit of Accounting and Administration. The study arises from the importance for our country to be proactively aligned with the 2030 agenda about the 17 goals of the United Nations. The purpose of the article is to make a qualitative statement, making a comparison with different researches. Due to its scope and approach, the research is descriptive in nature with a mixed approach. For the collection of data, an instrument was designed, which is the Google Forms survey, to know the perception of students on sustainable development in organizations. As main results, it is concluded that students have the vision to carry out concrete actions that have a positive impact on society