Abstract
For a long time, as the main object of foreign translation and dissemination of Chinese books, The Quotations of Mao Zedong has had a remarkable impact on China and the world. The comments and evaluations of foreign readers are an important aspect to study and measure the effectiveness of the work’s foreign translation and distribution. In this paper, with the help of data crawler tool and text mining tool ROST CM6, a quantitative and qualitative study on the reader reviews of the translation of The Quotations of Mao Zedong on Amazon platform is conducted. The trends of star ratings, emotional attitudes and number of reviews show that most readers have positive attitudes toward it, and give it positive evaluations. Readers’ motivation for reading is based not only on circulation but also on personal interests such as historical, philosophical or study needs; at the same time, its political ideology is another important reason. Although there are flaws in the quality of book design and the language quality of the translation, the overseas dissemination of the translation of The Quotations of Mao Zedong is on the rise and the overall acceptance is good.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: Modern vectors of science and education development in China and Ukraine
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
