Abstract
The face of urban development is accelerating with the development of strip development models that are not followed by environmental planning. Dr. Mansur street corridor in Medan city showing the strip development causing by growing activity of Universitas Sumatera Utara (USU). Such unplanned growth poses problems for the city’s degradation and the economic vitality along Dr. Mansur street. Such commercial zones shows a crowding atmosphere. The aims of this study was to create a model of city management addressing sprawl issues and un-sequential scenes in Dr. Mansur street, qualitatively descriptive with visual and behavioral observation methods through the identification of regional attractiveness. Using linkage strategies derived models in the form of sequential patterns that emphasize local characters visually, structurally, and collectively. The results show that with a linkage strategy linking USU’s campus and hospital districts, Bens Café, Selayang Swimming Pool, PPIA, and Syafiatul school via the pedestrian path of Dr. Mansur street corridor, sporadic growth can be organized into clusters that minimize crowding. This study is useful to the city government as a guidance of commercial zone management and revitalization programs in purposes to improving the vitality of the city.
Published Version
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