Abstract
Shifting consumer travel preferences in the COVID-19 environment open potential new opportunities for rural tourism. This paper examines the challenges facing the development of rural tourism in a ‘left behind’ peripheral rural space in Raymond Mhlaba Local Municipality, Eastern Cape. 20 detailed qualitative interviews with key tourism stakeholders, mainly tourism businesses, are analysed. The key findings point to the structural constraints and limits on rural tourism in many parts of South Africa from the shortcomings of local government. The core constraints upon maximising local tourism assets surround the performance of local government, its inadequate provision and maintenance of local infrastructure (especially roads) as well as of service delivery issues.
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