Abstract
<p>This research aims to determine the effect of motivation, working environment, and career development toward employees’ loyalty at the PT Tawada Healthcare Semarang, which is one of the regional offices of PT Tawada Healthcare. PT Tawada Healthcare Semarang Branch is one of PT Tawada Healthcare office branch, a company engaged in medical devices provider that has been established since 1999. PT Tawada Healthcare has 13 branches throughout Indonesia and also provides medical devices in many hospitals in Indonesia.The data collection method used in this research are questionnaires, literature study, and interview. Sampling method used census which all members of the population are sampled. The methods of data analysis used is Multiple Linear Regression, goodness of fit regression equation used are coefficient of determination, F test and T test. The results of this research shows that motivation, working environment, and career development have positive and significant influence on employees’ loyalty. Working environment has a dominant influence in increasing employee loyalty.</p><p><strong>Keywords:</strong> Career Development, Employees’ Loyalty, Motivation, Working Environment.</p>
Highlights
In this era of technological development, the field of health services increasingly needs very sophisticated tools to provide the best service for patients
35 employees of PT Tawada Healthcare Semarang Branch are divided into several characteristics
The research conducted by Citra (2019) stated that motivation had an influence on employee loyalty
Summary
In this era of technological development, the field of health services increasingly needs very sophisticated tools to provide the best service for patients. The medical devices need to be elevated in line with the advancement of the technology and the needs of the patients as well. This kind of situation produces very competitive competition. To be able to survive in the competition, the company is required to always develop itself in order to win in the competition and achieve its goals in this era of competitive competition. The contribution which is required for a company from its employees is in the form of energy contributions and conceptual contribution and employees’ loyalty to the company. Companies can give salary to an employee, but not necessarily be able to buy loyalty
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