Abstract

The proliferation of technology, particularly the ubiquitous presence of devices such as laptops, smartphones, and tablets, has led to a surge in the usage of social media platforms among college students. In the contemporary landscape, work productivity is a multifaceted construct influenced by various factors including compensation, work-life balance, internet utilization, motivation, and service-oriented profit chains. As organizations increasingly prioritize strategies to enhance employee productivity, understanding the nexus between technology usage and work productivity becomes imperative. This study endeavors to investigate the correlation between technology usage and work productivity among college students engaged in part-time employment. A sample of 164 participants currently enrolled in academic pursuits and concurrently employed was examined. Utilizing Pearson's correlation analysis at a significance level of 0.01, the relationship between technology usage and work productivity was assessed. Additionally, regression analysis was employed to explore the potential impact of social media usage on work productivity.

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