Abstract

The issue of green business practices has become an exciting topic to study in recent years. To achieve the SDGs, applying Green Human Resour­ces Management in green business practices is an essential aspect because of its role as a key factor in the company's success. Given that the Food and Beve­rage industry is one of the industries with the most millennial generation em­ployees, the support for millennial teamwork on green business practices is ur­gent in this study, "Are millennials involved in green practices." This study aimed to measure Green Workplace Practices among millennial employees thro­ugh the relationship between green motivation (intrinsic and extrinsic) and gre­en culture in the F&B industry in Indonesia. Data collection was done thro­ugh a questionnaire. The sample in this study was 67 respondents process­ed using the purposive sampling method and structural equation modeling tech­nique based on partial least squares. This study revealed that green motiva­tion research can significantly influence green workplace practices and that green organizational culture plays a role in moderating the relationship betwe­en green motivation and green workplace practices. This research has signifi­cant implications for managers to see positive consequences when organizati­ons adopt green practices. When organizations agree to reconstruct a green culture, they are not only doing their moral responsibility to society and the en­vironment but investing in business sustainability in the future. The resear­cher realized there are limitations in the research, both in terms of time and qu­antity of data on millennial employees in the Food and Beverage industry that have not be­en fully explored optimally. Considering that there are not many studies on similar themes and research findings can be used as a founda­tion for future re­search.

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