THE ECONOMIC AND MATHEMATICAL MODEL OF THE COMPANY’S INVESTMENT POTENTIAL

Abstract

The investment potential of the company indicates company’s opportunities to implement the current investment policy. The main group of factors significantly influencing the enterprise’s current investment processes may include: the production strategy, the program of production and household activity; restrictions in the production scale, the versions of production technologies; possible changes in the labor force structure, logistics condition, financial support of the investment projects; the existing economic mechanism of the enterprise activity. It becomes recently more and more urgent to build logical, structural and econometric models allowing to evaluate and select the promising areas of investment development of an enterprise. The simulation modeling allows the manager to systematize the most characteristic features, structural and functional parameters of the object, as well as to identify and access their relation to internal and external media. The article presents the economic-mathematical model of the current investment project optimization. As the criterion of the optimal implementation of the investment project the maximization of the net profit is chosen.. The economic mathematical model allows to determine in a complex and relative approach types and numbers of units of new or additional fixed assets, which are introduced in accordance with the current investment projects, the sources and the volume of loan funds, the optimal size of capital investments and the net income in the current period.