Abstract Public Speaking Tip Use ‘Straw Man’ Approach For Controversial Topics What's Your ‘Something Extra’ Showcase Your Mission Publicize Your Organization's Strategic Plan Newsletter Contents Include a Regular ‘In Memory’ and ‘In Tribute’ Section Let Us Hear From You! Excellence Awards Deadline Fast Approaches News Release Tips Check Your Media List Employee Relations Give New Employees a Warm Welcome Member Appreciation Thank Loyal Members Utilize Local Resources Create an In‐house Publication Media Relations Help Media Spread the Good Word Media Likes Feel‐good Stories Public Relations Tips Meet With Difficult People in Person Design on a Dime Maintain Smooth Communication Lines Professional Opinion Never‐ending Debate: Print vs. Online Concise Communications One‐page Annual Report Is a ‘Must Read’ Self‐promotion Publicize Your Fame With a Full‐scale Media Campaign Upward Management Help Establish Your CEO as an ‘Expert’ Keep Your Website Fresh Include a ‘Toot Your Horn’ Section for Employees Design Your Website With Kids in Mind Online Update Hosted Surveys Serve as Communications Tool Event Planning Celebrate Your Organization's Milestones Celebrate Benefits Simple Publications Simple Newsletter Brings Success Nonprofit Partnerships Build Relationships With Other Nonprofits Relationship Advice Publications Tip Profile a Community Hero Thank Volunteers In Multiple Ways Utilize Voice Broadcasting New Fund‐raising Idea Try Hosting a ‘Nonbanquet’ Electronic Media Create a Press Room Despite Lack of Media Coverage

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