Abstract
To promote the positive effects of multimedia teaching methods in university, the students' age, grade and gender on the preference for color matching of power point (PPT) courseware was investigated. The results showed that students with younger age tend to prefer PPT courseware with colorful colors. The preference of junior and senior students for PPT background color was more consistent as follows: white was the favorite color, yellow was the second, and purple was the least favorite background color. As to the effect of student gender, white was also the most popular for PPT background color, purple was the least popular, but the second most popular color was cyan. When these colors were used as PPT backgrounds, the large color contrast of the font was the popular combination in students; the combination of background and font with poor contrast were discarded by all students
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