Abstract

The role of lecturers in determining students’ academic excellence is important. No matter how smart a student is, the knowledge gained may not be effective without the teaching of a lecturer. The effectiveness of lecturers’ teaching from the perspective of students is important in producing an excellent student who is able to overcome various obstacles in life and become an asset to a country. Thus, the purpose of this study is to examine the students’ perspective on the effectiveness of lecturers’ teaching Economic courses. The sample of this study consists of 300 diploma students from various faculties who study at Universiti Teknologi MARA (UiTM) Pahang Raub Campus. The instrument used is a questionnaire distributed to the respondents using stratified random sampling. The data were analyzed using the Statistical Package for Social Sciences (SPSS) version 23. This study found that the effectiveness of lecturers’ teaching can be seen from the aspect of the lecturers’ personality, teaching methods, attitudes and lecturer student relationship. The findings also show that the main characteristics in the lecturers’ personality which of students’ choice are friendly, firm, caring, punctual and diligent. The Multiple Regression Analysis results show that the lecturers’ knowledge and teaching experience are the dominant factors that influence their grades. Furthermore, this study did not deny that the lecturers’ who are friendly, easily approachable and love to joke are also significant estimators for the students’ academic achievement.

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