Strategies for New Media Documentary Creation Based on the Psychology of the Audience

Abstract

In the new media era today, all kinds of film and television works are being rapidly updated and iterated. In the film and television market, the recognition of audience is the motivation to move forward. This article finds the needs of the audience through documentary changes in the new media environment, sees its essential problems and opportunities in the highly commercialized mass culture phenomenon of new media, and explores strategies for new media documentary creation.