Strategic management of the agricultural sector's competitiveness: development of cluster structures

Abstract

The article examines the possibility of developing a strategy for managing the agricultural sector's competitiveness based on cluster structure development. The existing research on this topic was analyzed, and the possibilities of clustering the agricultural sector in martial law conditions were studied. It is emphasized that in the conditions of hostilities, coordination of efforts between agricultural enterprises, authorities, local communities, and other interested parties becomes essential to ensure the stability and development of the agricultural sector; in particular, the development of cluster structures can help in increasing the resistance of agriculture to the impact of the conflict, by increasing production efficiency, diversification of sales markets, reduction of dependence on external supplies, etc. A structural-logical diagram of the strategy of managing the agricultural sector's competitiveness based on the development of cluster structures is proposed, which includes the prerequisites, main stages, and results of the clustering of the national agricultural sector. Prerequisites for the successful development of cluster structures include creating a favorable institutional environment, developing innovative infrastructure, supporting education and personnel development, creating conditions for cooperation between industry entities, and attracting investment. The general strategy of managing the competitiveness of the agricultural sector based on the development of cluster structures includes the following key stages: 1) analysis and identification of promising territories and industries; 2) initiation of cluster creation; 3) strategic planning of the cluster; 4) development and implementation of a pilot project; 5) development and implementation of strategic projects. The results of strategic management of the agricultural sector's competitiveness through the development of cluster structures can be multifaceted and include increasing productivity, improving product quality, increasing competitiveness, promoting innovation, developing regional industry clusters, and creating a favorable investment climate. In general, this strategy contributes to increasing the competitiveness of the agricultural sector and the sustainable development of rural areas. Keywords: strategic competitiveness management, agricultural sector, cluster, clusterization, cluster structures, agricultural enterprises.