Strategic communications as a component of state information security

Abstract

At the present stage, the formation of the information society is determined by the active process of information exchange and communication interaction at different levels - interpersonal, between social groups, strata, and countries. In addition to its constructive characteristics, this process is characaterized by a number of risks that pose a threat to the information security of states and are aimed at violating human rights and freedoms, undermining established democratic traditions and authority on the geopolitical map of the world. This demonstrates the relevance of the study of strategic communications as a guarantee of security sector reliability. In view of the above, the purpose of the article is to study the peculiarities of communication interaction at the strategic level in the context of the information security of the state. The methodological tools are based on dialectical and socio-cultural methods, as well as systemic, informational and functional approaches, which made it possible to present strategic communications as a living and open system, the elements of which interact with each other and depend on the cultural and historical conditions of society. The key threats to information security in the context of communication interaction at the strategic level are the use of aggressive rhetoric, the production of false information flows, the spread of fake content, myth-making and attempts to rewrite history. The author analyzes the nature of Russian disinformation campaigns and the experience of the EU and Baltic countries in countering them. The Ukrainian realities have proved the rationality of building strategic communications on the basis of public trust in the subjects of information production, given that, in addition to representatives of the diplomatic corps and representatives of the security sector, experts from academia and civil society in general should be active participants in this process. The practical significance of the results obtained is that they can be used to identify ways to build a national system of strategic communications and create an institution to coordinate this activity at the interagency level