Rhetoric in visual arabic poetry: from the Mamluk period to the digital age

Eman Younis

doi:10.5007/1807-9288.2015v11n1p118

Abstract

http://dx.doi.org/10.5007/1807-9288.2015v11n1p118O presente estudo concentra-se nas manifestações da retórica visual na poesia árabe visual e na forma como a crítica literária tem lidado com isso. A poesia visual, como é conhecida nas ciências literárias, refere-se aos aspectos da poesia, que vão além da linguagem e do conteúdo, como uma forma básica de poemas e de estrutura externa. Estas manifestações retóricas são derivadas a partir da relação entre forma e conteúdo, de modo a gerar significado e afetar o leitor. O presente estudo concentrar-se-á nas manifestações da retórica visual na poesia visual árabe e na sua evolução, do período mameluco até a era digital.

Highlights

Rhetoric has been of great importance in philosophy, criticism and literature since Aristotle, through the Golden Age of Arabic studies and down to modern literary trends
Rhetoric is tightly bound with literary texts in all their manifestations and artistic, literary and analytic gradations
The present study focuses on the manifestations of visual rhetoric in visual Arabic poetry and on the way literary criticism has dealt with it

Summary

Conclusion

The conclusion at which we arrived in this study is that the rhetorical dimension of the visual formation in Arabic poetry of the Mamluk period only received the attention it deserves after the emergence of artistic currents and movements in the West, especially during the Baroque period. A poet's rhetoric became dependent on his ability to use these elements, such as color, motion, music, links, etc., in the service of the text's meaning, providing the receiver with new forms with which to interact Both writer and reader are required to possess critical tools belonging to multiple domains. This leads us to infer that the basic function of visual rhetoric, which is to affect the receiver, has not changed at all over the ages, despite the changes in the phenomenologies of the visual text from the Mamluk period to the digital age, since what has changed was only the technique. In this study I have attempted to prepare the way for inculcating the term "digital rhetoric" into digital literary criticism, to determine its identity and to remove of the obscurity surrounding it, in the full realization that we are still at the beginning and that we have a long way to go

A RETÓRICA NA POESIA ÁRABE VISUAL

References in Arabic

References in English