Research on User Knowledge Exchange based on Virtual Academic Community : Taking Zhihu for Example

Abstract

The virtual academic community is currently one of the crucial platforms for communications between domestic and foreign scholars. Besides, it is also significant for academic exchange activities. The essence of virtual academic community is that users can share knowledge, which is also the essence of academic community. The purpose of this paper is to take Zhihu academic community as the research object, in order to clearly elaborate the types and definitions of virtual academic communities and their impact on the efficiency of knowledge exchange between worldwide users.