Research on the Development of Creative Tourist Industry in Yantai Taking the Development Of Creative Tourist Craft Design Industry as an Example

Abstract

With rapid development of modern tourist industry, it is very important to achieve the good development of the tourist market. The rise of cultural and creative industries has provided a new impetus to the development of tourism. The cultural and creative tourism development is the inevitable product of economic and cultural promotion. As the extension of tourism, the tourist craft industry is an effective way to achieve the increase of economic benefits. It can improve the design and development of creative tourist crafts, promote the development of creative tourist craft design industry, and accelerate the overall progress of Yantai tourist creative industry. Take the development of creative tourist craft design industry as a specific research object, the paper has researched the development status quo of creative tourist craft design industry in Yantai, and analyzed the necessity and feasibility of the design and development of creative tourist craft design in Yantai. It is suggested to define the industrial construction ideas, goals and strategies of creative tourist craft design industry in Yantai based on actual situation and the long-term development, and ultimately realize the cluster development of cultural and creative tourist industry in Yantai. Keywords—Yantai; creative industry; tourist crafts; design