Abstract
There are several misunderstandings in the current forecasting methods of integrated traffic demand in China, seriously impacting on the forecasting accuracy of integrated traffic demand. Starting from systems theory and the adaptive theory of traffic and economic development and combined with characteristics of integrated transportation demand, this paper proposes the innovative thinking of the analytical techniques and methods of integrated traffic demand in the future and the forecasting methods of integrated passenger and cargo transport demand as well as the model approach of the structure forecasting of transport demand. Finally, it comes to the conclusion that the analysis and forecasting of integrated transport demand should focus on the adaptation of integrated transport and economic and social development and the application of systems theory approach to carry on innovation.
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