Abstract

This paper aims at demonstrating applications of qualitative research approaches in the subject of operations management (OM), more specifically in the practical field of industrial engineering. It firstly presents a brief review of research methods when using a qualitative research approach. This provides the backdrop for a content analysis of qualitative research in a research project in which a case study approach was employed. In addition, it analyses a sample of dissertations of a post graduate program in industrial engineering with regard to the qualitative research approaches used. These two cases highlighted are then used as the basis for a discussion of qualitative research in OM. The paper concludes that critical appraisal of qualitative research is needed and provides some recommendations for future work in this direction.

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