Abstract

Growing number of scholars have noted that racism may thrive and persevere in explicit, blatant forms in the online context. Little research exists on the nature of racism on the Internet. In contributing to this emerging yet understudied issue, the current study conducted an inductive thematic analysis to examine people's attitude toward (a) how the Internet has influenced racism, and (b) how people may experience racism on the Internet. The themes represented in this paper show that the increased anonymity and greater accessibility of the Internet gave platform and identity protection for expressions and aggregation of racist attitudes. Some of the themes explicated positive influences in which people were also able to express and form anti-racist online movements, and confront racist users by taking advantage of the increased anonymity. In terms of how racism was experienced on the Internet, the author identified the following themes: vicarious observation, racist humor, negative racial stereotyping, racist online media, and racist online hate groups. Implications for future research on racism on Internet is discussed.

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