Postponed Problems of University Management: A Strategic Dimension

Abstract

This research article discusses the latest changes within the triangle of higher education system coordination: the state – the market – the academic community, i. e. the changes in the interests of stakeholders. The topicality of this issue lies in the fact that the state of stakeholders’ interests determines the content of the factors of their impact on higher education institutions. The task of university management is to build effective mechanisms for adapting the universities’ activities to environmental factors. The author studies the stakeholders’ interests. For the state, these imply choosing a method for the effective use of budgetary resources, which would have a social and economic effect. For the market, these interests include forming educational level content self-sufficiency in the conditions of «massivization» of higher education and determining the content of education technologies, which take into account the specific features of the Z generation. For the academic community, here belongs the organizational design of the «plastic transformation» of academic identity that has taken place. The paper discusses the possibilities of solving the identified problems of university management, which have a strategic dimension, by creating a mechanism for active universities’ adaptation to the current environmental conditions. The research may be of interest to senior officials of higher education, as well as to the Russian academic community.