Abstract
The ultimate end of all meteorological work, both theoretical and practical, is public service, the supplying of weather understanding, data, and forecasts. Just as in business the problems of distribution arise to embarrass the efforts of producers, so in meteorology our best scientific efforts are very much dependent on a popular support which proceeds from almost purely immediate and pragmatic considerations, Banal as it may seem for the profession to fuss with the details of distributing information to the public, meteorologists in this country at least, cannot afford to leave such matters to the indiscriminate, often unintelligent and sometimes unscrupulous work of those unconnected and unconcerned with the ideals of the profession as a whole. The radio is a new channel affording great possibilities. Shall we let it abuse or further our best interests? Mr. Fidler has previously described his radio program in the Bulletin† and now returns with a review of weather services he and some others are trying to give via radio broadcasting stations. If others have experiences in this direction or constructive criticisms, let us hear. It is now the right moment for the profession to advance its views and collaborate before mere commercialism will have outrun science and sense to our irrevocable loss.—R. G. S.
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