Abstract
Chaiman of the PHRI (Indonesia Hotel and Restaurant Association)said that the Bali Arts festival is not a appropriate to serve as a tourist attraction. Based on this research aims to know the perception of tourist on the implementation of the Bali Arts Festival as a tourist attraction.
 The method in this study using a type of qualitative and quantitative data sources, the primary data, secondary data. The data collection is done by means of literature study, interviews, questionnaries, observations. Sampling technique in this study using a quota sampling, determine the sample using the formula Slovinwith the number of domestic tourists 50 people. Analysis of the data used is descriptive qualitative data analysis.
 The results showed that the Bali Arts Festival can be used as a tourist attraction, because the event can attract tourists to visit.Based on the questionnaire that has been distributed, the Bali Arts festival can be used as a tourist attraction for many tourists can find products by the people of Bali, both for the preservation of Balinese culture, and increase the economic income of local communities
 
 Keywords: Perception, Travelers Domestic, Bali Arts Festival, Tourist Attractions
Highlights
Pariwisata sebuah industri yang baru berkembang setelah perang dunia ke- II dan mengalami perkembangan yang sangat pesat hampir di seluruh negara di dunia pada tahun 1990-an
Chaiman of the PHRI (Indonesia Hotel and Restaurant Association)said that the Bali Arts festival is not a appropriate to serve as a tourist attraction
Based on this research aims to know the perception of tourist on the implementation of the Bali Arts Festival as a tourist attraction
Summary
Pariwisata sebuah industri yang baru berkembang setelah perang dunia ke- II dan mengalami perkembangan yang sangat pesat hampir di seluruh negara di dunia pada tahun 1990-an. Munculnya pariwisata disuatu negara atau daerah tentunya akan membantu perekonomian masyarakat dari adanya pengembangan daya tarik wisata di daerah tersebut. Ditengah daya tarik wisata tersebut terdapat komplek bangunan dengan gaya arsitektur seni budaya tradisional Bali yang dibentuk pada tahun 1969 atas ide dari Gubernur Bali yaitu Alm. Prof. Art Centre sebagai wadah untuk menampung hasil karya seni masyarakat Bali tentunya para seniman tidak kesulitan untuk memasarkan atau memamerkan hasil karyanya yang akan ditujukan kepada masyarakat Bali dan dunia pada umumnya. Dr Ida Bagus Mantra pada tahun 1979 yang bertujuan untuk menampung hasil karya cipta seniman dan budayawan di seluruh penjuru Bali serta menangkal adanya akulturasi budaya. Berdasarkan latar belakang tersebut penelitian ini bertujuan untuk mengetahui persepsi wisatawan nusantara terhadap penyelenggaraan Pesta Kesenian Bali sebagai daya tarik wisata
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