Abstract
The more racial or ethnic diversity a person lives around in America, the less likely they are to take part in civic life, or to profess feelings of trust for the average person. Differences have instead become reasons to pull back, prompting a mass erosion of social capital, by undermining social contact. The present study moves the conversation online, to the Facebook group setting in particular, as a means of highlighting shared interests while downplaying other differences at first. Results of a national web survey ( N = 1,005) indicate the use of Facebook groups for meeting new people relates to civic participation, along with added weak-tie discussions, which spill over to participation again indirectly. Sociability use of Facebook groups is also a source of bridging social capital, or having more active weak ties upon which to draw, and this contributes to trusting in people. Localized diversity becomes a reason to trust as well, but only for sociable Facebook group users. Less sociable users still mistrust at the sight of difference, but online social efforts appear to swing the direction of influence, for converting neighborhood-level racial and ethnic diversity into trust.
Published Version
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