Abstract

This study aims to determine the consumption behavior of seafood of people in Ordu and Samsun by a questionnaire composed of 17 questions. The questionnaire was randomly applied on 1287 people. Some characteristics such as age, gender, profession, educational status and income level of people were also considered to correct results. 37.1% of the respondents who consumed seafood products between 1-3 kg stated that they choise more poultry meat (44.4%) than fish meat (17%). Searching consumption of seafood due to seasons; 39% in winter and 33.7 % in fall. And also, from spring to winter, consumption of seafood has increased. According to the consumer preferences, 94.4% of preferred fresh fish and that 19% preferred weekly, 48.7% preferred fish once a month. Anchovy (43.7%) is the most commonly consumed seafood, and its consumption is common as frying (47.6%). When the consumer preferences were examined, it was determined that 94.4% preferred fresh fish, 19% preferred weekly, 48.7% preferred fish once a month. When the survey results are evaluated considering the fish potential of Ordu and Samsun provinces, we see that it is well below the potential.

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