Abstract
While leaders in business and industry maintain their interest in design thinking, academic discussions of the concept have become less common. This article examines design thinking in relation to developments in cognitive science and embodied cognition. We examine an influential theory of metaphor as central to cognition, along with theoretical nuances of the body, perception, and feeling. We argue that some material design practices may augment the creative process. We propose a broad interdisciplinary account for the role that feeling plays in design and cognition both.
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