On Moral Values Establishment by Micro Media in the Age of We Media

Abstract

In the age of We Media, University Education as the anchor of most students should fully realize that Micro Media has not only brought us conveniences, but also challenges. It should also realize that the changes of global environment and the changes of moral education. How to get rid of the stale and take in the fresh and how to resist negative political, cultural and other threats are the focus of this research. These problems of moral values education can be solved by the following four dimensions: subject, object, carrier, system construction, more specifically, the subject refers to an excellent ideological and political work team; the object refers to the media literacy of students; the carrier refers to the operating mechanism of micro media; the system construction refers to the moral education system of the University.