Abstract
Narrative engagement and entrepreneurial behaviour: A comprehensive study utilising the transportation-imagery model
Published Version
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https://doi.org/10.26740/bisma.v16n2.p190-212
Copy DOIJournal: BISMA (Bisnis dan Manajemen) | Publication Date: Apr 29, 2024 |
Narrative engagement and entrepreneurial behaviour: A comprehensive study utilising the transportation-imagery model
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