Abstract
This article touches upon the problem of activity motivation of socially creative students. It reveals the meaning of social creativity as an individual social integrative capacity. The paper describes the component fullness of the person’s social creativity, which includes the following components: cognitive, motivational, communicative It analyses in details the structure of the component of social creativity, confirmed by factorial study. The study reveals the essence of the component of social creativity in the unity of the internal and external motives, namely the desire for self-actualization and selfdevelopment, focusing on communication and interaction. It analyses the concept of motivational profile of an individual. The article depicts the procedure of the empirical study organization which was held in two stages, on the basis of the Amur State University, The first step is the selection of students with the upperintermediate level of social creativity. As a result, after the selection of the respondents with an appropriate level of social creativity 62 subjects were taken into account for further study. During the second phase of the study it was carried out an analysis of ordinary (everyday) and educational profiles in the ideal and real state of the social motives of creative students on the basis of Milman V.E. methods. The results of the profiles comparative analysis in the ideal and real state of motives let us talk about the dominating motive of communication in ordinary (everyday) and educational spheres. Differentiation of factors is characteristic for socially creative personality: supporting and consuming motives are shown in everyday sphere and developing motives dominate in educational sphere. The generalization of the empirical research results has revealed an impulsive type of a profile, which is characteristic for the structure of a socially creative person.
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