Abstract
The subject of this paper is morphological adaptation of anglicisms, which have flooded Serbian economic terminology for the last two decades. Some loanwords have adapted in compliance with the rules of the Serbian language. However, some have brought in certain innovations. The aim of this paper is to analyse the way certain parts of speech are formed in the Serbian language, as well as to point to new practices, which do not comply with the prescribed norm. The analysis is based on Filipovic’s theory of languages in contact, and the corpus presents textbooks in marketing and finance, scientific and professional publications and dictionaries.
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