Abstract

In this article it is demonstrated how a microsimulation model based on TDB data (Swedish Tourist Database provided by Marknadsfakta, Åre, Sweden) can be used to estimate the number of trips, choice of activity, and choice of destination for domestic overnight trips in Sweden using individual microdata from Statistics Sweden. It is argued that this modeling on the microlevel accounts for changes in population structure and geography to a far greater extent than conventional models because of its focus on individual behavior in relation to individual socioeconomic characteristics. Thus, changes in the supply of tourism result in changing travel patterns. Also changes in the population and its spatial distribution are mirrored directly in the resulting travel pattern.

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