Abstract
Early research on tourist stereotyping often drew upon two dimensions of warmth and competence yet recent studies have suggested additional dimension of boastfulness, a negative tourist stereotypes with voice excessive self-pride and consumption powers. This study aims to investigate how would boastfulness influence views of warmth and competence? By using a multi-national sample of residents in Malaysia, Singapore, and Thailand, this study seeks to contribute to the literature through the integration of boastfulness from tourism, with warmth and competence from social psychology. Practically, the findings provide insights for facilitating positive host-guest relations which is crucial for tourism development.
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