Abstract

The book covers a broad area of knowledge management with focus on economy, technology and media. Beside novel and creative approaches and research that will present, the book aims to be a good reference source for information and knowledge in the field of knowledge management, transformation economy, modern IT and media application considering knowledge transfer and digitalization. The book has a general aim to foster research information’s and references and contribute to expanding the knowledge base regarding knowledge management in/regarding economy, technology and media. On professional and academic level, editors focused on gathering a group of esteemed researchers and professors in order to guarantee the quality of the research presented, methodology of the works but also creative approach which is close connection to knowledge management. Editors have defined three areas they believe that in economy, technology and media knowledge transfer is of greatest importance and also that in these areas we can witness advances that have impact on society on general level.

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