Investigation on the Current Situation of Mobile Short Video Empowering "Rural Revitalization"

Abstract

Rural revitalization must be achieved for national rejuvenation. At present, most of the research literature focuses on rural revitalization strategies, "three rural" work, industrial prosperity, and urban and rural development. The author found that with the rapid development of the Internet economy, the Internet has provided another revitalization path for rural revitalization. However, the Internet is a double-edged sword for rural revitalization. After literature research and field surveys, the author found that the organic integration of the new model of "short video" digital agricultural assistance with modern rural areas requires strengthening digital infrastructure and revitalizing rural areas. Multi-channels such as cultural space, improving media literacy, and cultivating the main body of rural revitalization stimulate the internal driving force of rural revitalization.