Abstract
This study explores the transformative potential of game-based learning (GBL) as a pedagogical approach to enhance youth entrepreneurship education, specifically focusing on the "Store Manager: My Supermarket" simulation game. Conducted in the National Information Dissemination Centre (NADI) PPR Intan Baiduri, Kepong, Malaysia, the research targeted 20 young participants aged 10 to 12, investigating how GBL can foster critical thinking, entrepreneurial skills, and learner engagement. The findings reveal that 80% of participants experienced substantial improvements in their understanding of business principles, 77% reported increased confidence in applying entrepreneurial strategies, and 98% acknowledged heightened engagement in the learning process. The game's design replicates real-world business challenges in a risk-free and interactive environment, effectively bridging the gap between theoretical knowledge and practical application. Moreover, 87% of participants expressed enthusiasm for the game-based approach, citing its engaging and hands-on nature as a key factor in sustaining interest and motivation. The study highlights the scalability of GBL for fostering entrepreneurship skills, particularly among underprivileged communities, and advocates for its integration into broader educational frameworks to address generational shifts in learning preferences. The findings position GBL as a dynamic and inclusive alternative to traditional teaching methods, capable of preparing the next generation with the critical skills required to thrive in an increasingly complex and entrepreneurial world
Published Version
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