Abstract
This research explores and evaluates innovative marketing strategies tailored for the unique context of Belagavi Rural's agricultural sector. The study investigates the challenges and opportunities in marketing agricultural products in this specific region, considering factors such as local traditions, consumer preferences, and distribution challenges. By analyzing successful case studies and incorporating insights from key stakeholders, the research aims to identify effective strategies that can enhance the market presence and profitability of agricultural products in Belagavi Rural. The findings of this study contribute valuable insights to marketers, policymakers, and businesses seeking to optimize their approach in rural agricultural markets. Key words: Agricultural products, Belagavi Rural, Marketing strategies, Rural marketing, Innovation
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