Abstract
The research objective is to take multimedia technology as an example, analyze the role of information and communication technology in different fields, and explain the application of information and communication technology. In order to achieve this goal, the following research objectives have been established: 1. Explore the multifaceted development of multimedia technology. 2. Research and analyze the impact of information retrieval technology on multimedia technology. 3. By analyzing and comparing the research objects of information technology and multimedia technology. The research topic is the application of information and communication technology in the development of Chinese online media. Research methods: literature research, Content analysis, comparative analysis, thematic analysis. Possible practical applications: mass media, scientific fields. Information and communication technology has changed people's traditional media development model, providing people with many convenient, comprehensive, and diverse services, and has a wide range of applications in various fields of society. The development of Chinese online media has shown trends such as universality, intelligence, and speed. We must fully understand the characteristics and advantages of Chinese online media development, and apply information and communication technology to various fields to create more and greater value.
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