Impact of E-Banking on Business Results of Banks: An Empirical Study

Abstract

The Tremendous advances in technology have brought in a paradigm shift in banking sector. All players in this sector are gearing up their Supply Chain Management processes for better customer acquisition and retention. E-banking has revolutionized the banking industry world wide and has turned out to be the nucleus issue of various studies all over the world. Technology is enabling banks to provide the convenience of anytime anywhere banking to increasingly demanding customers. Banks are now reengineering the way in which their services can be distributed to their customers by bringing in flexibility in their Distribution Channels. Technology such as internet banking&mobile banking are taking banks to the homes and offices with 24 hrs day accessibility. Due to this, the financial Supply Chain is undergoing a fundamental strategic change. This paper presents detailed analysis ofPublic and Private sector Banks offering products and services through E-Banking in Dehradun region. This study highlights the differences between bank results of banks with E-banking and without E-banking facility in respect of deposits, customer base and customer satisfaction.