Financial Operation Revenue Management Method from the Perspective of Big Data

Abstract

With the rapid development of science and technology, information has become the theme of the 21st century. The development of network-based e-commerce has changed the global economic model, business management model, and people’s work, life, and consumption patterns, forming a global information economy. As the core part of enterprise management, financial management has been strongly impacted by the management environment, application of technical methods to function execution, and management concepts. Under the background of big data, how to manage financial affairs of enterprises has become a problem worth exploring. This paper mainly discusses the financial operation revenue management from the perspective of big data, briefly discusses the big data and financial operation revenue management, and analyzes the relevant strategies for the effective development of financial operation revenue management combined with case studies.