Abstract
Aim: The study’s purpose is to find out the factors influencing towards the Purchase of Ready-to-Eat food products among the consumers in Chennai city. 
 Data Sources: The study used both primary and secondary data. The secondary data obtained from the articles, research papers, newspapers, and magazines. The primary data is collected from the consumers of Ready-to-Eat food products in Chennai city. The preliminary data sourced from the consumers through structured questionnaires.
 Sample size & Method: The study employed the convenience sampling method. Overall, 400 questionnaires were distributed, out of which 392 filled questionnaires were collected from the consumers. Out of 392 questionnaires, seven questionnaires rejected due to inadequate information provided by the consumers. Finally, 385 questionnaires were used for the final analysis.
 Findings: The study found that the factors namely Convenience, Quality, Mood, Sensory Appeal, Price, and Stress-free significantly influencing the purchase intentions of Ready-to-Eat food products among the consumers in Chennai city.
Highlights
Food is fundamental and essential for human life
Consumers end up buying these readymade food items almost always, which has increased the demand for these ready-to-eat, off-shelf food products. This present study examines the existing consumer behavior towards ready to eat food products and divine the need for them to eat food products in Chennai city
The above table reveals that Total Variance Explained- Factors influencing the consumers to purchase the Ready-to-Eat food products in Chennai city
Summary
Food is fundamental and essential for human life. Healthy food provides nutrients and energy to develop and grow, be active and healthy, move, play, work, think, and learn. Food plays an essential role in the endorsement of health and disease prevention. Humans have an innate sense of attachment to natural things (Ulrich, 1993). Fast food gained acceptance of Indian palate after the multinational fast food players adapted the essential Indian food requirements viz. Vegetarian meals and selected non-vegetarian options excluding beef and pork totally from their menu (Goyal & Singh, 2007). Consumer lifestyle has been changed to consume more convenience foods than home-
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