Abstract
Aim: The paper aims to measure the role of motivational factors on employee retention practices in service sectors in Chennai city. Data Sources: Primary and Secondary data used for the study. The Primary data sourced from the employees working in service sectors. The employees are contacted in electronic mode and obtained the responses from employees. Sample size & Method: The sample for this study consisted of 600employees drawn based on a simple random sampling method from the service sector. Out of 600 samples, 39 samples were rejected due to inadequate information provided by the employees. Finally, 561 samples were used for analysis. Findings: The study originated that the employees are satisfied with the motivational factors, i.e., compensation and Rewards, Pleasant Work Environment, Leadership styles, Training and Development, and Fringe benefits, offered by the service sectors in Chennai city. In addition, the paper also identified a significant association between motivational factors and employee retention practices in the service sectors. Furthermore, the study concluded that there is no significant difference among the employee's working sectors concerning the average score of motivational factors offered by the service sectors in the study region. The study created a significant association between motivational factors and the personal profile of employees working in the service sector in Chennai city. The study also initiates that there is a significant impact of motivational factors on employee retention in service sectors in the study region.
Highlights
The service segment plays a considerable role in the economic development of our nation Nawaz et al (2020)
The study originated that the employees are satis ied with the motivational factors, i.e., compensation and Rewards, Pleasant Work Environment, Leadership styles, Training and Development, and Fringe bene its, offered by the service sectors in Chennai city
The study created a signi icant association between motivational factors and the personal pro ile of employees working in the service sector in Chennai city
Summary
The service segment plays a considerable role in the economic development of our nation Nawaz et al (2020). India’s services sector covers various activities namely trade, transport, storage and communication, hotel and restaurants, inancing, insurance, real estate, business services, community, social and personal services, and services associated with construction. The enhanced of the Services Sector in India is an exclusive example of leap-fogging conventional models of economic growth. Within a short duration of 50 years since independence, India’s contribution to the country’s GDP is the lion’s share of over 60%. It unmoving utilizes only 25% of the labor force. The service organizations are focusing on implementing effective employee retention strategies
Sign-in/Register to view highlights & summary Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
