Abstract
The United States is the top destination for international students seeking higher education. These students encounter various factors that shape their decisions throughout the college application journey. This research aims to pinpoint the main variables that influence international students’ choices to study in the US. Important factors include the reputation and rankings of universities, tuition costs, geographic location, personal recommendations, unique connections, and the complexity of the admissions process. Despite facing challenges like strict immigration policies and lengthy visa application procedures, US universities continue to attract students due to their global prestige and the numerous opportunities they provide for personal and professional development. The study sheds light on the preferences and considerations of international students when choosing colleges in the US. By doing so, it offers valuable insights for higher education institutions to improve their support services and refine recruitment strategies, ultimately enhancing the experiences and outcomes for international students.
Published Version
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