Abstract

The study employs a multiple criteria decision making (MCDM) approach to evaluate the performance of wealth management (WM) banking. We first apply the balanced scorecard methodology to build a framework for WM banking and then provide a framework for the sub-criteria by applying the Delphi method. The empirical results reveal that the performance of WM banks in Taiwan is evaluated by applying the analytic network process (ANP) and grey relational analysis (GRA). Importantly, the proposed model can assist the banking sector in assessing the performance of WM banks, making it highly applicable for bank managers engaged in decision-making as well as financial sector analysts. Key words: Wealth management, balanced scorecard, analytic network process (ANP), grey relational analysis (GRA).

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