Abstract
The article describes the phenomenon of modern childhood in terms of the influence of information technologies on the development of the cognitive and speech mechanisms as a result of the human interaction with new virtual environments of existence at various stages of ontogenesis, starting with toddlers and ending with early adolescence. It provides a brief overview of the data of domestic and foreign studies and an analysis of their results. An attempt is made to find a "golden mean", a balance of positive and negative effects of technology. The topic of natural and focused polylinguistic development is addressed. On these grounds, general recommendations are presented for the creation and organization of effective use of educational videos for children to enhance their lexical memory capacity and speech skills.
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