Abstract
The purpose of this study is to examine the factors which affect e-government services adoption of Tunisian's citizens by using a technology acceptance model (TAM). The proposed conceptual model was extended by adding social influence, awareness, and quality of internet connection. The proposed model was empirically tested using survey data provided by 150 respondents and was analyzed using a structural equation model (SEM). The findings indicate that the proposed model is a stable model and a good explanatory. Perceived usefulness is predicted mutually by social influence and awareness. Moreover, perceived ease of use is predicted by quality of internet connection. This study contributes to the literature by providing a new research model for understanding e-government services adoption in Tunisia and its findings provide useful guidelines to develop policies and strategies to increase the adoption of e-government services.
Highlights
Public service is one of the areas which has been evolved significantly by developments in Information and Communication Technology (ICT) field
In this research we proposed another three constructs that should be embedded into the model to better understand the citizen acceptance of e-government services in Tunisia social influence, awareness and quality of Internet connexion
This research has examined the factors that influence the behavioral intention of Tunisian citizen to adopt e-government services using Technology Acceptance Model (TAM) model
Summary
Public service is one of the areas which has been evolved significantly by developments in Information and Communication Technology (ICT) field. E-government is defined as “the use of (ICT) in general and the utilisation of Internet in particular as a tool to achieve better government (OECD, 2003). Better government means delivering public services and processing internal works in the government in a much more convenient, customer-oriented, and cost-effective way (Song, 2004)”. E-government aims at accomplishing a government’s daily administrative activities and providing an easier way for the government to communicate with external entities such as citizens and businesses with the use of (ICT) (Ramlah et al, 2010). Ativecommons.org/licenses/by/4.0/) which permits unrestricted use, distribution, and production in any medium, provided the author of the original work and original publication source are properly credited.
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