Development of Asahan River Tourism Activities in Support of National Tourism Strategic Area of Lake Toba

Mega Fitriani Adiwarna Prawira,Eko Susanto,Wisi Wulandari,Dicky Arsyul Salam,Deddy Adisudharma,Beta Budisetyorini

doi:10.35313/jtos.v1i2.15

Mega Fitriani Adiwarna Prawira, Eko Susanto + Show 4 more

Open Access

https://doi.org/10.35313/jtos.v1i2.15

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Abstract

Following up on the Development of The National Tourism Strategic Area of Lake Toba, which was directed in the study "Integrated Tourism Masterplan for Lake Toba" (ITMP Danau Toba) in 2018, one of which was the development of river-based natural tourism attractions allocated in the Asahan Watershed including Asahan Regency, Tanjung Balai Municipality, Toba Samosir Regency, and Simalungun Regency. Regarding the policy of river-based tourism attractions, this research is focused on developing river tourism activities that will have implications for the development of the natural attraction of the Asahan River. This study has produced a mixed method of sustainable tourism development strategies by prioritizing the benefits of the ecological, socio-economic and cultural environment. Development is directed towards packaging special interest tourism products following the characteristics of available resources.

Highlights

Referring to the National Tourism Development Master Plan 2010 - 2025 (Peraturan Pemerintah RI Nomor 50 Tahun 2011 Tentang Rencana Induk Pembangunan Kepariwisataan Nasional Tahun 2010-2025, 2011), established the National Tourism Strategic Area of Lake Toba which was followed up with the determination of integrated tourism masterplan for Lake Toba (ITMP) and master plan and detail plan (RIRD) of KSPN Lake Toba
One of them is the development of natural tourism attractions based on The Asahan River, Asahan Regency, and Toba Samosir Regency, North Sumatra Province, which can be seen in figure 1
The purpose of research activities is to formulate a model for the development of Asahan River tourism activities based on the characteristics of river resources and supply-side that are studied through the stages of activity analysis and resource-based cluster analysis

Summary

INTRODUCTION

Referring to the National Tourism Development Master Plan 2010 - 2025 (Peraturan Pemerintah RI Nomor 50 Tahun 2011 Tentang Rencana Induk Pembangunan Kepariwisataan Nasional Tahun 2010-2025, 2011), established the National Tourism Strategic Area of Lake Toba which was followed up with the determination of integrated tourism masterplan for Lake Toba (ITMP) and master plan and detail plan (RIRD) of KSPN Lake Toba. The potential of tourist resources of the Asahan River Watershed as the attraction of river tourism, the development of activities needs to be studied from the supply side (Budisetyorini et al, 2021; Mousazade et al, 2019; Nurlaila et al, 2021). This concept means that the development of tourist activities determines the capacity of the destination's offering to its target market.

METHOD

RESULT

Balige - Porsea 3 Parapat

Findings

CONCLUSION