Abstract

The purpose of this study is to develop a theoretical basis for the analysis of the phenomenon of sustainable development at the micro-level with an emphasis on the factors that determine the direction of the process (determinants). Based on the existence of conceptual contradictions in the interpretation of the category ‘sustainable development of the enterprise’ decomposition of existing approaches in the scientific literature is proposed with the selection of two groups according to the criterion of essential content - socio-economic, spatio-temporal (innovative) approaches. The first is based on the socio - ecological - economic triad in the system of sustainable development. In the second case, the main focus is on the role of innovation in enterprises. We have proved that the determinant of sustainable development of an agricultural enterprise is not innovation itself, but responsible innovations related to development not only at the present stage, but also taking into account the interests of future generations. It is proposed to consider the category of ‘sustainable development of the enterprise’ as a system and complex process of strategic transformation of the business entity, which includes a system of socio-environmental values and is based on the introduction of responsible innovations under the competitive environment and external factors. The contradiction between different levels of achieving sustainable development is revealed: micro-, branch, regional, macro-levels. On the one hand, the sustainable development of the enterprise forms a competitive advantage that distinguishes the manufacturer from others. On the other hand, constant demand must form an adequate consumer market, and this leads to the need to change the conditions of existence and the emergence of new players in the market. Management goals are complemented by a component of influence on all potential stakeholders in order to create a sustainable environment for their activities. Achieving sustainable development in a systematic manner is the result of actions, reactions and a coordinated balance of environmental, cultural, social and economic factors. Key words: agricultural enterprise, sustainable development, determinants of sustainable development, sustainable development of enterprise, sustainable business development, economic subsystem, social subsystem, ecological subsystem.

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