Abstract

“Culture” plays an important role in the design field, and “cross cultural design” will be a key design evaluation point in the future. Designing “culture” into modern product will be a design trend in the global market. Obviously, we need a better understand of cross-cultural communication not only for the global market, but also for local design. While cross-cultural factors become important issues for product design in the global economy, the intersection of design and culture becomes a key issue making both local design and the global market worthy of further in-depth study. The importance of studying culture is shown repeatedly in several studies in all areas of technology design. Therefore, this study focuses on the analysis of cultural meaning, operational interface, and the scenario in which the cultural object is used. This paper establishes a cultural product design model to provide designers with a valuable reference for designing a successful cross-cultural product.Keywordscross cultural designcultural differenceTaiwan aboriginal culture

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